The state of Georgia in the US is starting a public health program called “Talk With Me Baby”, the latest initiative aiming to provide “language nutrition” to infants in the US. Early language exposure is conducive to a number of cognitive skills, including attention, memory and emotional development. For instance, bilingual children (who generally have had earlier language exposure) have an edge over monolingual children in tasks such as ignoring irrelevant information and switching between different activities. Already by age two, early exposure makes a difference, as the earlier-exposed have a wider range of vocabulary and better word-processing ability.